National Assistance Dog Week August 8-14, 2010

July 1, 2010 · Posted in Service Dogs 
National Assistance Dog Week

We are so excited about the upcoming 2010 National Assistance Dog Week. And, to celebrate this special week, we decided to create and to launch a new web site dedicated solely to National Assistance Dog Week ( As an assistance dog lover and partner, it dawned on me a few years ago that assistance dogs needed recognition for the countless ways they enrich people’s lives. As a result, National Assistance Dog Week was born!

As I tried to imagine the perfect time of year for such a celebration, I reflected on growing up in the South where we experienced the “dog” days of summer every August. And, I thought what a great time that would be to celebrate these amazing dogs! So, the second week of every August is now National Assistance Dog Week!

This year, I am so excited that we had the opportunity to create a new web site dedicated to National Assistance Dog Week. I realized that many people and non-profit organizations don’t have a lot of time or resources to develop press releases, proclamations, and other plans. So, we thought we would help them out by creating a web site that would provide this information for FREE!

The site was created as a resource for individuals or organizations who would like to celebrate assistance dogs. Anyone can download free materials and templates to help them plan, organize and customize their own event(s). There are sample press releases, proclamations, ideas for events, and even a sample public service announcement. Everything is free for the taking.

There is even an opportunity to promote your local activity on the site. AND, there is a contest for the best event. You can enter your NADW 2010 event and win a special plaque and gift certificate.

In New Mexico, our Governor will be signing a proclamation declaring August 8-14, 2010 as Assistance Dog Week in New Mexico. We will also be holding an Assistance Dog Fair at Zoe & Guido’s on August 14 from 10:00am to noon. So stay tuned for more exciting information about the activities we’re planning.

National Assistance Dog Week and the new web site are all about raising awareness about how assistance dogs touch the lives of so many individuals with and without disabilities. Assistance dogs selflessly demonstrate their love and dedication 24 hours a day, 7 days a week. And, for one week out of the year, we have the opportunity to celebrate these amazing canine partners.

So have fun and PLEASE let us hear from you about how you plan to celebrate National Assistance Dog Week! Who knows, you just might win a prize for it!


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